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Lou Grant finds that a secret love is a hard thing to keep secret after he regretfully takes part in a romantic fling with Sue Ann Nivens. Trying to keep the WJM-TV station people from finding out about Sue Ann puts Lou’s nerves through an elasticity test.

The new owner of the WJM-TV station adopts new procedures that raise disapproval from the news staff, though no one dares to speak out – except Murray, who takes a stand. Murray doesn’t care if his job is in jeopardy; he is determined to voice his opinion. This maverick stand baffles the news staff. They can’t determine if the news writer’s action was brave or stupid.

Lou’s journalistic abilities are challenged by Mary’s arrogant Aunt Flo, a noted newspaperwoman who believes she can write a better story than Lou any day. The heated contest has split the WJM-TV news staff into teams. Each side is waiting for the network to choose the winner by which story it will decide to air.

Murray gives up his job as a news writer to work for his chief antagonist, as producer of Sue Ann Nivens’ cooking show. After Mary turns down Sue Ann’s offer to produce her show, Murray accepts the position, visualizing advancement and especially the raise – but not the trouble.

Gambling fever takes over the WJM newsroom when Ted, who knows nothing about gambling, invents a “can’t-miss” system for betting on football games.

Phyllis Lindstrom has decided she wants her brother to marry Mary. Mary is giving a party, which suits Phyllis’ plan perfectly, since she intends for her brother, Ben, to fall in love with Mary. But Ben ruins the plan by going for Rhoda instead.

Lou’s romance with a brassy lounge singer has him feeling like a new man—until the guys in the newsroom begin to joke about her questionable past.

Rhoda and Mary fly to New York for the wedding of Rhoda’s younger sister, but the credibility gap between Rhoda and her mother almost turns the happy event into a disaster.